Kelly Wonka and the Chocolate Factory – A Golden Ticket
May 2, 2016 — Down The Line Surf Pod: My greatest marketing moment (to date) Kelly Wonka and the Chocolate Factory.
The Firewire Surfboards Golden Ticket Giveaway*. On each Slater Designs Surfboard is a golden ticket you receive after purchase. Open the Golden Ticket to reveal if you’ve received an invite to surf with Kelly Slater in his chocolate wave pool. The most sought after prize in surfing.
Imagine being met by Kelly Slater (in top hat and tails ala Willy Wonka) at the entrance to the secretive operation known as Harris Ranch Rights. You’re shuttled along blindfolded into the insane wave pool. You open your eyes to see see the perfect chocolate wave being ripped apart by little orange Oompa Loompa surfers Glenn Hall, Tom Carroll, Pat O’Connell and Kalana Robb. Slater dispenses the dos and donts and he warns you that if you fail, you will be flushed out of the pool into the cow-pie field next door. You better not fall!
The greatest marketing move since using ass cheeks to hawk sandals.
- This is fantasy, made up, not true. But it would be cool.
We also discuss: Prince, Michael Jackson, Howard Stern, Charlie Murphy, Jimmy Fallon, Ben Weiland’s Reel Life, Glenn Hall, Aaron Cormican, Brazil, Rio, WSL, Martin Potter, Miky Picon, Dane Reynolds, Blair Marlin and oh so much more.